[ENVIRONMENTAL CLAIM] That might explain it all ...
December 3, 2021
- 63% of UK consumers said they would like to see brands increasing communications around the environmental impacts of their products, services and operations
- 49% of UK-based marketing professionals communicating the sustainability ambitions and actions of companies are worried their work may be perceived as greenwashing
- 40% of marketers admit to not having qualifications relating to communicating sustainability
Maybe could we be of some help?
SORGEM ADVANCE, BRANDING TO ADVANCE SOCIETY
#branding4impact #greenwashing #sustainability